KIB Newsletter May 2020

Posted on: 1st May 2020

Celebrating Export Success in Kent

Let’s start by sharing some good news stories about Kent businesses which are doing well in overseas markets as a result of their hard work and great products and services! Hopefully the examples below will inspire you to expand your own export activity.

 

2020 Queen’s Award Winners – two inspiring Kent companies have been announced as winners!

Nim’s won an award for Innovation and Priority Freight received an award for International Trade. Exporting has played an important part in the growth and success of both companies.

Nim’s Fruit Crisps

Nim’s is based in Sittingbourne and produces an exciting range of healthy air-dried fruit and vegetable crisps which it sells in British supermarkets and to a range of overseas customers. The company recently launched a new range of edible teas. We’ve had the privilege of taking members of the Nim’s team to international trade shows and networking events through the ISE Project and there has always been huge interest in the innovative range of healthy products. Well done to the team for their creativity and hard work!

Please click this link to visit the Nim’s company website.

Priority Freight:

Dover-based Priority Freight specialises time-critical freight and logistics and works in particular with the automotive and aerospace sectors. It ships everything from small components to fragile prototype parts and large volume shipments. Over 70% of the company’s turnover now comes from overseas sales rising from £8m to £56m in just six years! The company’s specialism in contingency logistics is now providing valuable assistance to getting PPE supplies to the UK. Well done to the team for its hard work and well-deserved recognition!

Please click here to visit the company’s website.

Exports accelerate at supercharged speed during lockdown for Canterbury-based ‘Agora Models’

Agora Models, a new Kent-based scale model business, is seeing a surge in sales and a demand for more products, more quickly, as it acquires customers from 25 countries across the globe. This reflects the company’s unique offering and growth potential in the scale modelling and hobbycraft sectors. The company is enjoying accelerated sales as customers look for new ways to spend their time during the lockdown.

Agora Models launched in December 2019 with a stunning replica 1:8 scale model of the ‘one-and-only’ Shelby Mustang GT500 Super Snake. The original car recently sold for a record $2.2m at auction. Sales of the model took off in the UK and the US following a highly targeted digital marketing campaign. The launch was followed up in March 2020 by a second launch – a 1:2 scale model of the T-800 made famous by Arnold Schwarzenegger in The Terminator movie. Orders have surged as news of these models, available for the first time in many markets, has spread via social media. Although concentrated in the UK and the US, customers are now placing orders from a total of 25 different countries including Brazil, Canada, Australia, Russia, France, Germany, Spain, Finland, Norway, Mexico, Singapore and Azerbaijan.

Liam White, Agora Models founder, said “We are having some really interesting conversations with our community and there is no doubt that the scale-model hobby is light relief from the stresses we all face today. We are just so proud and happy to be able to put a smile on our customer’s faces, providing products and service that is extremely appreciated by the community”.

James Franks, managing director, said “Digital marketing is even more effective now, when everyone is at home. We knew we had to double down on our marketing efforts rather than stop the business as the economy and other brands pulled back on their marketing. You don’t have to be Amazon to succeed at ecommerce”.

Click here to visit Agora Model’s website

Agora product image

Leon commissions Realia Marketing to ‘enable nano now’ strategy

Folkestone-based full-service agency Realia Marketing has been appointed by leon-nanodrugs GmbH, a specialised product development company based in Munich, to lead a creative rebrand and handle all PR and marketing activities.

Celebrating its 15th year, Realia’s demonstrable expertise in drug delivery led ‘Leon’ to make the appointment. Leon is a pioneer in nanotechnology offering its clients the opportunity to exploit the value of increased solubility, enhanced bioavailability, and improved stability, for both generic drugs as well as new chemical entities.

Working together, Leon and Realia will raise the company’s profile and demonstrate its credentials through a combination of thought leadership, direct marketing, and events.

Andrea Cusack, CEO of Leon, commented “The co-operation with Realia Marketing has been very positive so far. We are looking forward to building the relationship and developing further the Leon brand during the coming months.”

Paul Williamson, Managing Director of Realia Marketing, said: “We’ve built an enviable reputation in the healthcare sector for distilling complicated offers into single minded, accessible and compelling propositions. There are defining moments in history and Leon is ushering in the next one. It truly feels like we’re on the edge of another ‘iPhone moment’. To the benefit of all involved, from pharmaceutical companies to caregivers to patients, Leon are on the verge of making a difference.”

This goes to show that the companies that make up Kent’s fantastic creative & digital sector can successfully offer their services to some major international customers!

Click here to visit Realia Marketing’s website

Realia & Leon Logo Montage

Not Business as Usual!

As we continue to adapt to the current situation, we’re sharing some useful links to information aimed at helping businesses which trade internationally.

Also, if you are experiencing any specific challenges that are hindering your export activities or plans at the moment, feel free to drop us a line as it’s always good to use this type of intelligence from the ground to ensure that Kent’s export-support services can help wherever possible.

 

Coronavirus (COVID-19): guidance for UK businesses trading internationally:

The government has created a web page with key information for businesses which export. It features information on current support available from DIT (Department for International Trade), supply chains, support available internationally, financial support and FCO advice on travel. Please click here to visit the gov.uk advice page.

 

DIT Country-Specific Exporting Guides:

If your keen to start exploring potential opportunities in another country, there are a range of country guides available to help you get started. Visit www.gov.uk/government/collections/exporting-country-guidesto find out more.

 

New UK Government Business Support Website:

Companies interested in exporting can find out more about the current services available from the Department for International Trade as well as advice, information and tips on the Government’s Business Support website. Visit www.businesssupport.gov.uk/exporting/ to find out more about export support services.

‘SME COVID-19 Webinar Series’ for UK businesses

The Department for International Trade (DIT) in partnership with Newable, Enterprise Europe Network and J.P. Morgan, has launched the SME Coronavirus (COVID-19) Webinar Series.

These 20 free webinars have been designed to support UK businesses to get help, protect their business and save jobs.

The webinars include the following:

 

  • 11 May, 14.00 – Get Your Small Business Online
  • 13 May, 1400 – Get Finance: Innovation Grants Explained
  • 20 May, 14.00 – Enhance Your Sales Tools
  • 21 May, 10.00 – Managing Supply Chain Disruptions
  • 29 May, 10.00 – Digital Transformation: Drive Your Sales Online
  • 2 June, 10.00 – The Evolution of Global Markets & Consumer Trends
  • 4 June, 10.00 – Harness The Power of Social Media in Times of Crisis

 

Please click here for a full list of the upcoming webinars

Innovative Sector Exchange (ISE) Project Update

We’re currently working behind the scenes to plan activities for the rest of 2020. Although we’ll need to see what’s possible later in the year in terms of travel, we’re looking at some additional events for Kent’s agri-food businesses and the ISE Innovation Summit in Bruges with keynote speakers from several global companies

We’ll keep you posted!

For more information about ISE Project please email Natasha White or visit the project website: www.iseproject.eu

Boost4Health Update

We’ll let you know as soon as we are able to launch our travel grant scheme and event programme to help Kent-based Life Science companies with internationalisation. We’ll be offering a limited number of €500 travel grants as well as some small ‘travel+’ vouchers to help companies to kick off an international project.

Kent Food & Drink Export Cluster

Through the SIE Interreg project, Kent County Council and the KIB partners recently invited Kent companies in the food & drink to join a small export cluster. we’re currently working on an accelerated programme of activity to help with internationalisation in the autumn. Further details will follow.

ISE Project Logo
B4H Logo
SIE Project Logo